Find Your Niches: A Guide for Managing Intermedia Effects among Content Distribution Channels
Authors/Editors: |
Mann, F. Mahnke, R. Hess, T. |
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Published: | 2012 |
Type: | Articles in Refereed Journals (International) |
ISBN/ISSN: | 1424-1250 |
Published in: | International Journal on Media Management (14:4) pp. 251-278, (doi:10.1080/14241277.2012.706763). |
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