Effects of Lead-Usership on the Acceptance of Media Innovations: A Mobile Augmented Reality Case
Authors/Editors: |
Mütterlein, J. Kunz, R.E. Baier, D. |
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Published: | 2019 |
Type: | Articles in Refereed Journals (International) |
Published in: | Technological Forecasting & Social Change (145), pp. 113-124 (doi: 10.1016/j.techfore.2019.04.019) |