On the Willingness to Pay for Privacy as a Freemium Model: First Empirical Evidence.
Authors/Editors: |
Schreiner, M. Hess, T. Fathianpour, F. |
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Published: | 2013 |
Type: | Articles in Refereed Proceedings (International) |
Published in: | Proceedings of the 21st European Conference on Information Systems (ECIS 2013), Utrecht, Netherlands, June 6-8. |
Documents |